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Customers

This year, we refreshed our purpose to reflect the dedication and passion that Tesco colleagues put into serving customers, supporting local communities and the contribution we want to make to the wider world and beyond. We provide brilliant, helpful service in every corner of our business, with products and services that are accessible to everyone.

2

projects launched to keep prices low (Low Price Guarantee and Clubcard prices)

251

products for customers with special dietary needs

New

Plant Chef range of plant-based meat alternatives

New

goals to increase the sale of healthy foods and the introduction of the health dashboard for tracking this goal